She Got Her Own Clothing at Essence Festival 2018
She Got Her Own
Clothing represented The Town well at this year’s Essence Festival, the
first since the purchase of Essence Magazine by Shea Moisture’s Richelieu Dennis. Produced
by Solomon Group since 2013, the Essence Festival drew record numbers of women
and men partially inspired by the movie Girl’s
Trip. This influx of visitors from all over, turned into a sold-out event
for clothing proprietors Leandrea Mack and Nicole Day of She Got Her Own Clothing.
Day and Mack met in church and formed a sisterhood that
led them to start their brand. Desiring to express themselves and empower
women, they curated and created shirts that playfully display faith and
cultural power. Creating legacy is
important to both and Day and Mack are well on their way.
By day two of the Essence Fest Day and Mack were close to
selling out tees. Then the Oaklanders were approached by an assistant of noted celebrity stylist J. Bolin, who styled
Gospel star Tasha Cobb-Leonard for
her convention center appearance. She picked up the “Melanated
and Educated” shirt for Cobb-Leonard that was styled perfectly with a
rainbow and watercolor paint inspired skirt. A social media post later, the pair were
sold out. Mack and Day says their time at the Essence Festival was “awesome,
mind-blowing, and life-changing”.
Brittney Elena, Kida The Great, Tracy Blackmon, Pastor
Kim, The Barnes Sisters have also supported She Got Her Own Clothing. The
twosome have had the opportunity to travel vending various pop-up shops in Las
Vegas, Atlanta, the SF Bay and plan to be vendors the Circle of Sisters Expo – COS 2019. Follow
SGHOC on social media @SheGotHerOwnClo. Visit She Got Her Own Clothing to
pick up a shirt too!
Source: @StylistJBolin
Photo: c@Black-Pearl-Entertainment.com
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